The Pricing Dilemma – An Agent’s View

Posted on December 7, 2009 by | 5 Comments

Chris Warren OPINION
by Chris Warren
Licenced Real Estate Agent

Real Estate Encyclopedia


Chris Warren is a Licensed Real Estate agent with over 20 years’ experience, providing real estate services to consumers on Brisbane’s inner southside. He was recently quoted in a submission to the Estate Agents Council of Victoria concerning real estate agent appraisals and the pricing of real estate, and wrote this article in response to a request for his opinion on the problems associated with the valuing and pricing of real estate.The pricing dilemma

Recently one of our sales staff asked us all to view a property she was hoping to list.

The owner was present and indicated to us he was getting a number of agents to look at the property and he would list with whoever gave him the best price.

For the rest of the day our sales person was chasing our opinions on what we thought would be the best price that could be achieved.

Absolute insanity, I thought once again!

What kind of business relationship could this owner and agent have based on such a pathetic unprofessional approach?!

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